![Campaign film: Old Spice's new campaign says 'Smell Ready for Anything', Marketing & Advertising News, ET BrandEquity Campaign film: Old Spice's new campaign says 'Smell Ready for Anything', Marketing & Advertising News, ET BrandEquity](https://etimg.etb2bimg.com/thumb/msid-87847284,imgsize-65222,width-1200,height-900,overlay-etbrandequity/old-spice-s-new-campaign-says-smell-ready-for-anything.jpg)
Campaign film: Old Spice's new campaign says 'Smell Ready for Anything', Marketing & Advertising News, ET BrandEquity
P&G Careers - This month we celebrate the 10 year anniversary of our Grammy winning Old Spice 'Smell like a Man, Man' campaign. Ads included in this series went viral many times
![Old Spice's Inception-style TV ad is the longest ever at 14 hours - and will run forever online | Guinness World Records Old Spice's Inception-style TV ad is the longest ever at 14 hours - and will run forever online | Guinness World Records](https://www.guinnessworldrecords.com/Images/Old-Spice-Terry-Crews_tcm25-562608.jpg)